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This worksheet lists the questions identified as the best method to guide the development of content and engagement for your best target customer.

Buyer Persona Worksheet

Buyer Persona’s are valuable to your business:

  • Buyer personas describe the characteristics of customers with whom your product’s value proposition resonates most strongly.
  • Buyer personas offer insight into buyers’ goals, priorities, influences, and constraints.
  • Buyer personas help to define parameters for attracting viable leads.
  • Buyer personas provide guidance for creating content that buyers consider highly relevant. 
Follow this straightforward approach using this worksheet to develop buyer personas for your business

Download it now!