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Do Keyword Research for Content Marketing like an Expert
Tags: SEO, Keywords

Do Keyword Research for Content Marketing like an Expert

Keyword research is one of the three fundamental search engine optimization (SEO) factors along with link-building and content marketing. Of course, link-building is more difficult to do if you don’t have valuable content in which others will be interested, so you could prioritize these factors as: 1. Keywords 2. Content 3. Link-building. 

If you’ve been doing any kind of digital marketing at all – or are at least investigating it – then you’re aware of the rapidly-growing strategy of content marketing. To recap, content marketing is the creation and distribution of valuable content to a targeted audience with the goal of securing conversions that result in sales. Its benefits are myriad: it can increase visibility, build and reinforce brand identity, create trust, generate website traffic, and much more. But to have it work efficiently, it requires SEO and that, in turn, requires effective keywording. And that means doing some keyword research.

Dave Orecchio
By Dave Orecchio

on Nov 4, 2019 8:30:00 AM

Do Keyword Research for Content Marketing like an Expert

Dave Orecchio
By Dave Orecchio
on Nov 4, 2019 8:30:00 AM

Keyword research is one of the three fundamental search engine optimization (SEO) factors along with link-building and...

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